Tesco requested we create a pitch for training their staff on 'Taking people with you'.
We came up with the idea of filming different scenarios of how a conversation could go and people's emotions when you applied different responses. The user dragged video responses (clips) onto the timeline, like an editing suite. At the end they would select 'Completed' and see the entire video. The selected clips would be marked and they would have an opportunity to see the best sequence.
The second part of the pitch involved more standard branching scenario where you would see the emotional response after selecting different outcomes.
I like the bright clean design I did for this project and the doodle drawing I placed in really help give it a softer tone for the target audience.
Click the images below.